Posts Tagged ‘Media Theory’

So far, this multipart blog post has trafficked in principles and generalities. Let me try now to be more specific, starting with an excerpt from Barry Lynn’s article in Harper’s Magazine titled “The Big Tech Extortion Racket” (Sept. 2020):

… around the middle of the nineteenth century, Americans began to develop technologies that could not be broken into component pieces. This was especially true of the railroad and the telegraph … Such corporations [railroad and telegraph companies] posed one overarching challenge: they charged some people more than others to get to market. They exploited their control over an essential service in order to extort money, and sometimes political favors … Americans found the answer to this problem in common law. For centuries, the owners of ferries, stagecoaches, and inns had been required to serve all customers for the same price and in the order in which they arrived. In the late nineteenth century, versions of such “common carrier” rules were applied to the new middleman corporations.

Today we rightly celebrate the Sherman Antitrust Act of 1890, which gave Americans the power to break apart private corporations. But in many respects, the Interstate Commerce Act of 1887 was the more important document. This act was based on the understanding that monopoly networks like the railroad and the telegraph could be used to influence the actions of people who depend on them, and hence their power must be carefully restricted …

For a century and a half, Americans used common carrier policies to ensure the rule of law in activities that depended on privately held monopolies … regulations freed Americans to take full advantage of every important network technology introduced during these years, including telephones, water and electrical services, energy pipelines, and even large, logistics-powered retailers. Citizens did not have to worry that the men who controlled the technologies involved would exploit their middleman position to steal other people’s business or disrupt balances of power.

I appreciate that Barry Lynn brings up the Interstate Commerce Act. If this legal doctrine appeared in the net neutrality debate a few years ago, it must have escaped my notice. While Internet Service Providers (ISPs) enable network access and connectivity, those utilities have not yet exhibited let’s-be-evil characteristics. Similarly, phone companies (including cell phones) and public libraries may well be eavesdropping and/or monitoring activities of the citizenry, but the real action lies elsewhere, namely, on social media networks and with online retailers. Evil is arguably concentrated in the FANG (or FAANG) corporations but has now grown to be ubiquitous in all social networks (e.g., Twitter) operating as common carriers (Zoom? Slack?) and across academe, nearly all of which have succumbed to moral panic. They are interpreting correctly, sad to observe, demands to censor and sanitize others’ no-longer-free speech appearing on their networks or within their realms. How much deeper it goes toward shaping politics and social engineering is quasi-conspiratorial and impossible for me to assess.

Much as I would prefer to believe that individuals possess the good sense to shift their activities away from social networks or turn their attention from discomfiting information sources, that does not appear to be the case. Demands for trigger warnings and safe spaces commonplace a few years ago on college campuses have instead morphed into censorious removal, deplatforming, and cancellation from the entire public sphere. Those are wrong responses in free societies, but modern institutions and technologies have gotten out of hand and outstripped the limits of normal human cognition. In short, we’re a society gone mad. So rather than accept responsibility to sort out information overflow oneself, many are demanding that others do it for them, and evil private corporations are complying (after a fashion). Moreover, calls for creation of an Orwellian Ministry of Truth, rebranded as a Truth Commission and Reality Czar, could hardly be any more chillingly and fascistically bizarre. People really need someone to brainwash decide for them what is real? Has anyone at the New York Times actually read Orwell’s dystopian novel 1984 and taken to heart its lessons?

/rant on

Yet another journalist has unburdened herself (unbidden story of personal discovery masquerading as news) of her addiction to digital media and her steps to free herself from the compulsion to be always logged onto the onslaught of useless information hurled at everyone nonstop. Other breaking news offered by our intrepid late-to-the-story reporter: water is wet, sunburn stings, and the Earth is dying (actually, we humans are actively killing it for profit). Freeing oneself from the screen is variously called digital detoxification (detox for short), digital minimalism, digital disengagement, digital decoupling, and digital decluttering (really ought to be called digital denunciation) and means limiting the duration of exposure to digital media and/or deleting one’s social media accounts entirely. Naturally, there are apps (counters, timers, locks) for that. Although the article offers advice for how to disentangle from screen addictions of the duh! variety (um, just hit the power switch), the hidden-in-plain-sight objective is really how to reengage after breaking one’s compulsions but this time asserting control over the infernal devices that have taken over life. It’s a love-hate style of technophilia and chock full of illusions embarrassing even to children. Because the article is nominally journalism, the author surveys books, articles, software, media platforms, refusniks, gurus, and opinions galore. So she’s partially informed but still hasn’t demonstrated a basic grasp of media theory, the attention economy, or surveillance capitalism, all of which relate directly. Perhaps she should bring those investigative journalism skills to bear on Jaron Lanier, one of the more trenchant critics of living online.

I rant because the embedded assumption is that anything, everything occurring online is what truly matters — even though online media didn’t yet exist as recently as thirty years ago — and that one must (must I say! c’mon, keep up!) always be paying attention to matter in turn or suffer from FOMO. Arguments in favor of needing to be online for information and news gathering are weak and ahistorical. No doubt the twisted and manipulated results of Google searches, sometimes contentious Wikipedia entries, and various dehumanizing, self-as-brand social media platforms are crutches we all now use — some waaaay, way more than others — but they’re nowhere close to the only or best way to absorb knowledge or stay in touch with family and friends. Career networking in the gig economy might require some basic level of connection but shouldn’t need to be the all-encompassing, soul-destroying work maintaining an active public persona has become.

Thus, everyone is chasing likes and follows and retweets and reblogs and other analytics as evidence of somehow being relevant on the sea of ephemera floating around us like so much disused, discarded plastic in those infamous garbage gyres. (I don’t bother to chase and wouldn’t know how to drive traffic anyway. Screw all those solicitations for search-engine optimization. Paying for clicks is for chumps, though lots apparently do it to lie enhance their analytics.) One’s online profile is accordingly a mirror of or even a substitute for the self — a facsimile self. Lost somewhere in my backblog (searched, couldn’t find it) is a post referencing several technophiles positively celebrating the bogus extension of the self accomplished by developing and burnishing an online profile. It’s the domain of celebrities, fame whores, narcissists, and sociopaths, not to mention a few criminals. Oh, and speaking of criminals, recent news is that OJ Simpson just opened a Twitter account to reform his disastrous public image? but is fundamentally outta touch with how deeply icky, distasteful, and disgusting it feels to others for him to be participating once again in the public sphere. Disgraced criminals celebrities negatively associated with the Me-Too Movement (is there really such a movement or was it merely a passing hashtag?) have mostly crawled under their respective multimillion-dollar rocks and not been heard from again. Those few who have tried to reemerge are typically met with revulsion and hostility (plus some inevitable star-fuckers with short memories). Hard to say when, if at all, forgiveness and rejoining society become appropriate.

/rant off has a brief article about Brainy Baby and Baby Einstein videos marketed by Brainy Baby Co. and Walt Disney Co. Commentary has been all over the blogosphere for the past few days. In short, the article says that children exposed to visual stimulation fare worse than those exposed to storytelling and reading as determined by the size of the children’s vocabularies.

Um, could this be any more obvious? Teach words and kids learn vocabulary. Teach images and kids learn … what … more images? It also seems rather obvious that kids would prefer visual to verbal stimulation, much as they prefer sugary foods to veggies. The ironic thing, funny perhaps if it weren’t so insipid, is that parents who take their cues from corporations selling this junk innocently believe they’re doing their kids a favor when in fact the kids are being stunted — a classic case of unintended consequences.

One of my favorite authors, Neil Postman, recommends that even primary education be suffused with semantic analysis of the information environment. Why? So that we can better understand this:

To oversimplify more than is probably justified, we might say that (1) because of the symbolic forms in which information is encoded, different media have different intellectual and emotional biases; (2) because of the accessibility and speed of their information, different media have different political biases; (3) because of the physical form, different media have different sensory biases; (4) because of the conditions in which we attend to them, different media have different social biases; (5) because of the technical and economic structure, different media have different content biases. [from Postman’s Teaching as a Conserving Activity]

If teachers and parents better understood the various biases of information to which children are exposed, would they ever even consider admitting things such as TV, video games, iPods, and various other electronics into children’s daily lives, much less buying into the fatuous notion that these things are educational tools?